📌 CHALLENGE 2/3
How can we create SYSTEM CHANGE and accelerate that cultural shift to refilling?
🧐 The Problem
When people first refill, it’s often because a friend has got them to try it. Advocacy is the name of the game, but we need places and spaces that makes that first refill easy and accessible.
💡 The Idea
A physical communal pop-up refill space and distribution system where people can come together, connect and refill.
💁🏽 Who’s it for
Everyone. Communities refilling together, making an impact as one. One refill at a time. Washing Up Liquid, Olive Oils, Pasta..
Can you see the idea working?
See yourself down the Refillotment refilling and spreading the word?
Tell us below 👇