LET’S FERTILISE THE FUTURE

This global pandemic is totally poop.
But ask any green scientist and they’ll tell you:
Poop makes excellent fertiliser.
We’re a cleaning brand.
So whilst many businesses have struggled to survive, we’ve sold more during COVID-19.
But we’re not keeping that all to ourselves.
Instead, we’re pledging over £500,000 to our new initiative: FERTILISE THE FUTURE.
Using the crisis of today to help fund the sustainable start-ups and eco-pioneers of tomorrow.
Because as we say in Belgium:
When life gives you poop, grow flowers.
Let’s live clean.

#FERTILISETHEFUTURE
Buttercup - fertilising the future image

INTRODUCING THE FINALISTS

We deliberated and debated, we ruminated and reflected, until finally we got our 21 finalists. Here they are. Read about them, watch their videos and then get behind your favourite. Simply click on the link below the video to share their hashtag and our judges will take it into consideration when they pick the final three.

MEET THE JUDGES

The tough task of whittling down 776 applications is being led by a group of Ecover aficionados and external experts across Europe.

SUPPORTING NATURE-BASED SOLUTIONS

Our fund aims to provide financial investments to innovative ideas promoting nature-based solutions, including:

  1. The conservation and restoration of forest and other terrestrial ecosystems
  2. The conservation and restoration of freshwater resources as well as marine and ocean ecosystems
  3. Sustainable agriculture and food systems
  4. Ensuring nature’s systemic role in sustainable development in ways that end the loss of biodiversity and optimise nature’s contribution tor resilient livelihoods, green infrastructure, sustainable settlements and just rural transitions.

THE SELECTION PROCESS

IF YOU HAVE ANY QUESTIONS
PLEASE CONTACT US AT
FERTILISETHEFUTURE@PEOPLEAGAINSTDIRTY.COM

 

FAQS
  • WHAT ARE 'NATURE-BASED SOLUTIONS?

    Nature based solutions are solutions that seek to protect, restore and regenerate social AND ecological systems. They recognise that in order to be successful, solutions to environmental challenges need to help tackle societal issues at the same time.

  • ARE YOU LOOKING TO SUPPORT LARGE-SCALE CONSERVATION PROJECTS?

    We’re looking for ideas that harness the power of nature to help us fight the interlinked challenges of biodiversity loss and climate change. We realise significant investments from business and governments that fit the scale of these challenges are necessary, but we want to do our part and start a conversation. Projects could include anything from a green roof that enhances biodiversity to one that supports a larger programme around sustainable agriculture or the restoration of diverse natural ecosystems on land and in the sea. Ideas will be chosen based on the range of benefits they provide for people and planet.

     

  • WHAT TYPE OF ORGANISATIONS/PEOPLE ARE YOU HOPING TO HEAR FROM? WHO SHOULD APPLY?

    We want to hear from organisations that already have a proof of concept and who are looking for funding to accelerate their scale and impact.

  • HOW MANY GRANTS ARE YOU GIVING OUT AND WHAT SIZE?

    We have not set a defined number of grants as this is dependent on both the quantity and quality of the type of applications we receive. We are asking applicants to choose between 3 different levels of grant; 1. £10k-100k, 2. £100-£300k and 3. £300k plus. They will be allocated at our discretion. We aim to support at least 1 project in each of the 3 countries where we have a presence: the UK, Belgium and Germany.

  • WHICH EXTERNAL EXPERTS ARE YOU GOING TO CONSULT?

    We are currently determining who best to get involved. When we are ready to confirm, we will publish the details here on our website.

     

  • I HAVE SOME QUESTIONS ABOUT MY APPLICATION, WHO CAN I SPEAK TO?

    Please email fertilisethefuture@peopleagainstdirty.com and one of the team will answer your questions.

  • CAN I APPLY FOR PROJECTS THAT HAVE AN IMPACT OUTSIDE OF EUROPE?

    Yes you can. Although we are European based and primarily looking to have an impact in the UK, Belgium + Germany where we are most active, we are also interested in projects that have an impact beyond Europe.